Consumer Trends 2024 India – A recent survey conducted by The Indian Institute of Management Ahmedabad (IIMA) demonstrates a clear shift in buying preferences. Online shopping in Tier 2 to Tier 4 cities is up by 77ย percent . Among the 29 countries, India (69.4) holds the highest National Index score this month. Indonesia (65.2) and Thailand (60.4) are the other countries with a National Index score of 60 or higher. .
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Consumer Trends 2024 India Consumer Buying Behavior in India, 2023 2024: Trends, Insights : As we gaze into 2024, with projections suggesting a staggering 355.77 crore online shoppers in India by 2027, it’s evident that the tide is turning towards online retail. . We try to connect the dots from last year to project what 2024 could mean for India and its healthcare entrepreneurship has now set a template for consumer brands to go omnichannel, hit .
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